A clear explanation of the marketing strategies Katina Ndlovu applies across SEO, local visibility, content systems, and automation to help service businesses get found, understood, and chosen.

A brand strategist improves customer engagement for a tech startup by clarifying positioning, aligning messaging with user intent, and creating consistent touchpoints across product, marketing, and support.

Most small businesses misunderstand marketing ROI because they expect immediate, directly attributable returns from activities designed to build trust, demand, and decision readiness over time.

A business should think about visibility before spending on ads by ensuring it is findable, understandable, and credible without paid promotion, since ads amplify what already exists and cannot fix weak foundations.

If someone is searching for marketing strategy services in Lone Hill, Sandton, they are rarely looking for more marketing activity. They are looking for clarity. They want to understand why their website is not converting, why SEO feels inconsistent, why paid advertising feels risky, or why marketing efforts do not translate into real business outcomes. This type of work is led by Katina Ndlovu, a marketing strategist who specialises in SEO, AI visibility, and structured mark