Blog Writing Samples
- Katina Ndlovu

- Jan 19
- 3 min read
These SEO blog writing samples demonstrate how service-based businesses can attract qualified traffic through structured, location-aware, search-driven content designed to answer real customer questions.

What these samples are meant to show
This collection is not a portfolio in the traditional sense. It is a demonstration of method.
Each article listed below was written to:
Target a specific search intent
Support a local or service-based business
Balance SEO structure with human readability
Convert informational queries into commercial relevance without sales copy
The focus is on clarity, relevance, and durability, not volume or keyword stuffing.
SEO blog content examples
1. Roofing services
Topic: Seasonal decision-making for roof replacement
This article addresses a common homeowner question by comparing winter vs spring roof replacement, aligning seasonal search interest with practical decision guidance.
2. Tree services (local SEO focus)
Topic: Seasonal SEO strategy for service businesses
This piece explains why off-season SEO matters for tree service companies, using search behaviour patterns rather than generic marketing advice.
3. Tree services (full marketing guide)
Topic: Comprehensive service marketing framework
A long-form guide built to capture high-intent informational searches while supporting long-term authority for a specialised home service niche.
4. Accessibility and home modification
Topic: Low-step shower solutions by location
This article combines accessibility needs with geographic relevance, demonstrating how health-adjacent topics can be handled carefully without medical claims.
5. Window replacement
Topic: Diagnosing window performance issues
URL:https://windowexpocleveland.com/winter-breeze-coming-inside-it-may-be-time-for-a-window-replacement
A problem-based article that mirrors how homeowners describe issues in search queries, translating symptoms into service relevance.
6. Bathroom remodeling
Topic: Product selection for small spaces
This post targets design-driven searches while anchoring the content to a specific service area, balancing inspiration with local intent.
7. Tree contractors (local authority)
Topic: Contractor selection by county
An authority-style article designed to rank for comparison-based searches, structured to support trust and local relevance.
8. Concrete coatings
Topic: Trust and contractor credibility
This piece demonstrates how “trusted company” searches can be addressed without testimonials or exaggerated claims, relying on clarity and positioning.
9. Septic services
Topic: Maintenance timing and warning signs
An educational article built around urgency-based searches, designed to convert informational intent into service awareness.
10. Commercial cleaning
Topic: Workplace hygiene risk areas
This article uses public-interest hygiene concerns to support commercial cleaning services without crossing into medical advice.
Common characteristics across all samples
Across industries, these blogs consistently apply the same principles:
Search-first topic selection
Clear problem framing
Location and service alignment
Plain-language explanations
No filler or generic marketing language
Structured headings that support AI and search summarisation
The goal is not to “rank for everything,” but to rank for the right questions.
Blog Writing Samples- How this writing approach differs
These blogs are not written as:
Generic content pieces
Thought leadership essays
Keyword-stuffed SEO posts
They are written as decision-support content.Content that helps a reader understand a problem clearly enough to choose a service provider with confidence.
Author
Katina Ndlovu
Search visibility and personal branding strategist
Katina Ndlovu specialises in SEO, AEO, and AI-readable content systems for service-based businesses. Her work focuses on clarity, structure, and long-term visibility rather than volume-driven content production.



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